Webinar preview – what makes millennials tick?

May 15 • Features, Management, resources • 3031 Views • No Comments on Webinar preview – what makes millennials tick?


Our next webinar on the 20th May at 4pm BST which will look at two of the key discussions in field service currently. Click here to register now!

Featuring exclusive sessions from both Nick Frank who will be looking at how we can harness IoT in field service and Patrice Eberline of ServiceMax who will be sharing her insight into the challenges of an ageing workforce and how we replace this talent with a Millennial generation of workers this webinar promises to be a valuable event for field service professionals looking to the future.

In the first part of this series that looks ahead to the webinar and gives us some insight into what we can expect from the sessions we explored the dangers field service companies are facing when it comes to an ageing workforce and the potential knowledge leak that we could face as our accomplished and experienced field service technicians begin to edge closer to retirement age.

Now in this the second part of the feature we take a closer look at the generation that will be replacing them and try to understand just what it is about the so-called millennials that makes them tick and why they could just be a perfect fit with the field service industries.

There are a lot of traits that define millennials, and despite the sometimes negative perception of them, Time Magazine famously running a cover defining them as the Me, Me , Me generation for example, actually many of these traits are highly positive.

As Eberline exlpains there are perhaps three key traits that truly apply to both the modern workplace and more pertinantly modern field service as we march forward from 2015 and beyond

“The first trait is that they love technology.” Eberline asserts. “In fact Millenials have grown up with technology so much that most only have a cell phone, no landline at all. They have also fully embraced social media as a truly integrated part of their lives”

Indeed there are many statistics which certainly back up this assertion.

52% of Millenials have over 500 facebook friends, whilst 91% make all of the check-ins that you see whether it be going to a concert, a restaurant or applying to a job public to there network.

52% of Millenials have over 500 facebook friends, whilst 91% make all of the check-ins that you see whether it be going to a concert, a restaurant or applying to a job public to there network.

“This is an expansive group that loves technology” Eberline continues “Beyond this, this is a group that has access to millions of pieces of digital content and they are consuming this content eagerly on both tablets and phones. Google is where they live” she adds

“What is truly important to consider” Eberline comments “is that they tend to believe that technology can be the key that brings people and society together”

If we consider the fact that in just five years, not a particularly long way away at all in fact, millenials will comprise of 50% of the workforce. So it is truly imperative that we really begin to understand their way of thinking, and we start to do so now.

Without doing so, we may really struggle when it comes to adapting what is one of the biggest generational shifts in work force personel for many, many decades.

And it is not just a matter of the technology this generation are born seemingly ready to use. The second key trait Eberline identifies is that the millennial generation have a “truly boundless energy and they genuinely want to make a visible impact on everything around them, be it their work, their community and even on society in general.”

“This is a confident group” Eberline states “They’ve been reared in a world where they’ve been given constant attention and support”

Indeed millennials are shown to place a higher priority on helping people in need than on high paying job roles.

Millennials are much more likely than any previous generation to state making a contribution to society is very important to them.

Indeed the council of economic advisors in October last year published a report that highlighted this benevolent side to the millennials nature The report went as far as to claim that Millennials are much more likely than any previous generation to state making a contribution to society is very important to them.

Again as we return to their potential role within the field service industries this could be another highly important factor to consider.

The third trait that Eberline highlights is that millennials are highly collaborative and creative creatures by default.

“They truly do live in a world of We rather than a world of Me” Eberline expands “and because of that they crave a life of rich experiences based on relationships rather than leverage. They value the creativity and they value the feedback they get for bringing that creativity to the workplace.”

With these three traits it is relatively easy to build a compelling case for millennials to be a perfect profile of candidate for the field service industries.

As Eberline explains “If you think about these three traits technology, impact in society and creativity millennials are a very, very good fit for field service if they are cultivated, coached and developed appropriately.

So as fears of losing both talent and knowledge loom largely on the field service horizon it appears that whilst our young knights in shining armour may be more likely to brandish a smartphone than a spanner. And whilst they may not have all of the answers it’s not a problem – theres almost certainly an app for that.

Look out for the next part of this series where we look at how we can attract this new workforce of millennials to the field service industries.

Want to know more? Join Patrcie Eberline and hear her presentation on millennials in field service PLUS Nick Frank’s session on how we can harness IoT in field service for our next webinar on the 20th May @4pm BST. You can register for the webinar by clicking this link.

Click here to find out more about ServiceMax in the Field Service News Directory

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