Is servitization still relevant? What kind of relationship do my customers now expect from me?
In the third in a series of essays for service leaders we focus on whether there is still a role...
Do contracts align with the value proposition?
Prof Dr Shaun West and Kris Oldland discusses discuss why it could be a problem when contracts do not align...
The Fundamentals of Service Haven’t Changed over Time
Prof Dr Shaun West and Kris Oldland discuss how service organizations had to change and adapt to new ways of...
Can You Train Entrepreneurialism?
Prof Dr Shaun West and Kris Oldland discuss entrepreneurialism and reflect on the possiblity to train people on how to...
The Resilience of Service Businesses During Economic Downturns
Prof Dr Shaun West and Kris Oldland reflect on how service businesses have been resilient during tough times over the...
How Can We Define Advanced Services
Prof Dr Shaun West, University of Lucerne, joined us on the Field Service News Digital Symposium and provided his perspective...
The Role of Co-Creation in Servitization Strategies
Shaun West discusses with Kris Oldland the vital role of co-creation in achieving successful servitization and, how without some level...
Interview: From Product to Service – ft. Prof Dr Shaun West
Prof Dr Shaun West joins Kris Oldland to discuss a wide range of topics related to servitization and advanced services.
The digital twin as an enabler for new service-base value propositions
Dr Shaun West of Luzern University of Applied Sciences and Arts takes a moment to share his latest work into...
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