Copperberg White Paper Full Service Campaign:

The result of a more than a decade of delivering the industry’s leading content…

 

Copperberg Full Service Campaigns are the result of combining over a decade of best practices in terms of content creation, project management, brand amplification, and demand generation, working alongside all of the key names within our sector.

 

While we are happy to offer you modular products so you can build a campaign to your own specifications, in our full campaigns, we interweave all of the key ingredients to deliver you exceptional, refined expertise refined and distilled into campaigns that are proven to deliver far beyond industry standards. 

 

The modules incorporated within a Copperberg campaign include: 

 

  • White paper creation (€5.5K)
  • Asset amplification (€3K)
  • Bespoke marketing campaign (€10.7K)
  • Asset serialization (€3K)

 

However, when combined into a Full Service Copperberg Campaign, your campaign really does become more than the sum of its parts.

 

With full project management, full involvement from concept to conclusion from one of the industry’s most important analysts, Kris Oldland, Editor-in-Chief, additional content, and all elements fully woven into a holistic campaign that is designed to maximize brand amplification and lead generation in the most sophisticated approach to marketing available within our sector. 

What you can expect from a full service white paper campaign…

Duration:

 

  • Start: TBC
  • Concludes: TBC

 

Activity Timeline:

 

  • TBC – Email Driver (Just Added) 
  • TBC – Newsletter (Highlighted Resource Just Added)
  • TBC – Feature One
  • TBC – Newsletter (Key Analysis & Features) 
  • TBC – Feature Two 
  • TBC – Newsletter (Key Analysis & Features) 
  • TBC – Feature Three
  • TBC – Newsletter (Key Analysis & Features) 
  • TBC – Feature Four
  • TBC – Newsletter (Key Analysis & Features) 
  • TBC – Feature Five
  • TBC – Newsletter (Key Analysis & Features) 
  • TBC – Feature Six
  • TBC – Newsletter (Highlighted Resource) 
  • TBC – Email Driver (Last Chance)

You can find a copy of the white paper here

The library page is where the resource can be accessed by those already subscribed to FSN. 

 

You can find a preview of the library page for your resource here

 

The live link for the library page is here

The library page is where the resource can be accessed by those already subscribed to FSN. 

 

You can find a preview of the registration page for your resource here

 

The live link for the library page is here

Both the teaser and trailer are utilized as part of driving the campaign across social media. 

 

The link for the teaser video is here 

 

The link for the trailer video is here 

The dedicated email drivers are designed to promote your white paper at the beginning and end of the campaign. 

 

The link to the dedicated email driver to promote the resource to existing FSN members at the start of the campaign is here

 

The link to the dedicated email driver to promote the resource to existing FSN members at the end of the campaign is here

 

Your resource is also included as a highlighted resource in our weekly newsletter at the start and end of the campaign. 

 

The newsletter at the beginning of the campaign can be viewed here

 

The newsletter at the beginning of the campaign can be viewed here

The preview link for this feature is here

The live link for this feature is here

 

Quotes for social media: 

“Ultimately, integration capabilities can mean the difference between a disjointed operation plagued with redundancies and a streamlined process that maximizes both human and data resources…” 

 

“If the software is not backed by a deep understanding of industry-specific workflows or lacks the flexibility to adapt to evolving business models, its initial shine can quickly tarnish…”

The preview link for this feature is here

The live link for this feature is here

 

Quotes for social media: 

“The systems that we leverage to drive efficiencies across field service operations, and which seamlessly integrate into existing workflows are not just a tools; they can be genuine drivers of efficiency and catalysts for growth…”

 

“If, the current era of digital transformation and the latest raft of next-generation service management platforms and systems is indicative of anything, it is that our industry technological change is ever evolving…”

 

“As we look to evaluate potential technology partners, it’s crucial to understand their own future vision of where the prevailing winds of the industry are taking us…”

A preview of the feature is here

The live link is here

 

Quotes for social media: 

“Developing a framework that empowers technicians with real-time knowledge and tools is no longer a luxury but a necessity…”

 

“By leveraging tools that promote the sharing and democratization of expert knowledge within the team, you will encourage a cohesive and well-informed workforce…”

 

“This will not only yield a more productive workforce but also, almost certainly, positively impact employee churn across the field service workforce…”

The preview link for this feature is here

The live link for this feature is here

 
Quotes for social media: 

“Developing a framework that empowers technicians with real-time knowledge and tools is no longer a luxury but a necessity…”

 

“Providers with a proven track record in implementation will have refined and honed methodologies that address the common pain points of deployment. They bring to the table an understanding of the intricacies of business operations across various industries, enabling them to anticipate problems and apply solutions proactively…”

 

“Any organization that is willing to connect you with their existing clients is also a company that is willing to demonstrate the openness that stems from being an organization with a true partnership focus…”

 

“It is, of course, fundamentally in the solutions providers’ interest to make their solution as sticky as possible within your organization, so they should be proactive in their offer of assistance to help you facilitate the cultural shifts required for change management that embrace the adoption of their technology…”

 

The preview link for this feature is here

 

The live link for this feature is here

 
Quotes for social media: 

 

“Their vision must be panoramic, encompassing emerging technologies, evolving customer expectations, and the shifting regulatory landscape that all play a role in shaping the future of field service…”

 

“Therefore, it is important to have a smaller select group of organizations that can help us navigate the path ahead but with whom we have a very deep level of trust and an understanding that our vision of the future and theirs are aligned…”

 

“Any organization that is willing to connect you with their existing clients is also a company that is willing to demonstrate the openness that stems from being an organization with a true partnership focus…”

 

“Due to the mission-critical nature of such systems, those solution providers who outline their roadmaps in clear and well-thought-out progressions, who believe in the iterative approach towards continuous improvement are generally best-suited as the key partners we require in the field service sector…”

 

The preview link for this feature is here

 

The live link for this feature is here

 

Quotes for social media:

 

“An important consideration is whether a potential solution partner can offer a layer of strategic service thinking strategies that encompass the planning and deployment of their solution in a way that aligns with your long-term business goals…”

 

“If your service organization is looking to move towards servitization as a primary offering, it would be essential to work with a provider who can effortlessly optimize parts inventory management…”

 

“Remember, any solution partner you choose to work with is not there to provide you with tools. They are there to provide you with vision, strategy, and guidance. Their reward for doing so is sustained contracts that lead to long-term success for both companies…”