The experience economy will lead to a need for better customer relationships
Field Service News and ServiceNow have recently partnered on an exclusive new white paper “Understanding The Next Phase Of IoT Evolution” and as part of the planning for this paper, Kris Oldland, Editor-in-Chief, Field Service News, was joined on the Field Service News Digital Symposium by Tasker Generes and Bulent Cinarkaya of ServiceNow to discuss how IoT can improve asset management, workforce management and drive customer success.
In this excerpt from the full interview, the conversation turns to the experience economy and looks at how this growing trend will further increase the need for us as service providers to establish deeper more meaningful relationships with our customers.
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