Interview: From Product to Service - ft. Shaun West
Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital Symposium by Prof Dr Shaun West, Professor for Product-Service System Innovation at the University of Lucerne.
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Prof Dr West has recently published, with Paolo Gaiardelli and Nicola Saccani, ‘Modern Industrial Services – A Cookbook for Design, Delivery, and Management’, which illustrates the service challenges and provides an actionable change management roadmap for businesses.
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During the discussion, Prof Dr West provides some insights into his book and discusses with Kris a wide range of topics related to servitization and advanced services.
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Some of the topics covered in the one-hour long interview includes:
- How can we define advanced services
- The role of co-creation in servitization
- Can you train entrepreneurialism?
- Do contracts align with the value proposition?
- The resilience of service businesses during economic downturns
- The fundamentals of services haven't changed over time
Interview: From Product to Service - ft. Shaun West​
Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital Symposium by Prof Dr Shaun West, Professor for Product-Service System Innovation at the University of Lucerne.
Â
Prof Dr West has recently published, with Paolo Gaiardelli and Nicola Saccani, ‘Modern Industrial Services – A Cookbook for Design, Delivery, and Management’, which illustrates the service challenges and provides an actionable change management roadmap for businesses.
Â
During the discussion, Prof Dr West provides some insights into his book and discusses with Kris a wide range of topics related to servitization and advanced services.
Â
Some of the topics covered in the one-hour long interview includes:
- How can we define advanced services
- The role of co-creation in servitization
- Can you train entrepreneurialism?
- Do contracts align with the value proposition?
- The resilience of service businesses during economic downturns
- The fundamentals of services haven't changed over time
Interview: From Product to Service - ft. Shaun West​
Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital Symposium by Prof Dr Shaun West, Professor for Product-Service System Innovation at the University of Lucerne.
Â
Prof Dr West has recently published, with Paolo Gaiardelli and Nicola Saccani, ‘Modern Industrial Services – A Cookbook for Design, Delivery, and Management’, which illustrates the service challenges and provides an actionable change management roadmap for businesses.
Â
During the discussion, Prof Dr West provides some insights into his book and discusses with Kris a wide range of topics related to servitization and advanced services.
Â
Some of the topics covered in the one-hour long interview includes:
- How can we define advanced services
- The role of co-creation in servitization
- Can you train entrepreneurialism?
- Do contracts align with the value proposition?
- The resilience of service businesses during economic downturns
- The fundamentals of services haven't changed over time
