Do we need to know our customers better?

Do we need to know our customers better?

Kris Oldland, Editor-in-Chief, Field Service News is joined by Rob Ballanytne and Dan Oldridge of Salesforce for a forty-five minute discussion on connected field service.

 

During the discussion the three reflect on a recent paper published by Harvard Business Review that was based around an FSN Research study that explored the themes and trends around connected field service and how it is impacting customer and employee experience.

 

In this brief excerpt from that full interview we hear from Oldridge as he reflects on, if as a sector, we in field service we need to getting better at knowing our customers – and how we can do so.

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