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Think Tank Sessions: Is Servitization Dependent on Being OEM Owned?

Think Tank Sessions: Is Servitization Dependent on Being OEM Owned? Whilst servitization frequently appears, in the context of whole-life support (and revenue), to be an integrated arm of the manufacturer (eg Mercedes Trucks), the reality is that Mercedes dealers, although badged, are not Mercedes Benz. Servitization in such a scenario...

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