Tag: Service Strategy

Feature, Service Strategy

What Should Service Directors Focus on to Achieve Successful Service Marketing?

Is your service marketing on target? Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital...

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Feature, Service Strategy

How Big is the Difference between Upselling Service to Existing Clients and Selling Service to New Clients?

Do we need a different skill set for upselling? Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News...

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Feature, Service Strategy

What Are the Sectors the Field Service Industry Should Learn From When It Comes to Service Marketing?

What can we learn from those outside of our usual sphere of influence? Kris Oldland, Editor-in-Chief, Field Service News is joined on the...

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Feature, Service Operations, Service Strategy

Deconstructing the Service Delivery Value Chain and Research What Your Customer Wants

Are you prepared to take things apart to meet customer needs? Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field...

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Digital Transformation, Feature, Service Strategy

Is Remote Service Here to Stay?

We’ve come a long way in a short time. Kris Oldland, Editor-in-Chief, Field Service News is joined on the Field Service News Digital...

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Feature, FSN Research, Analysis, Service Strategy

Why field service companies are increasingly turning to servitization

Discovering servitization in the new normal FSN Research recently undertook a detailed study in partnership with HSO to understand...

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Feature, Service Strategy

The Difference between Customer Satisfaction, Customer Experience and Customer Success

Is customer success the natural evolution of customer satisfaction? Kris Oldland, Editor-in-Chief, Field Service News is joined on the...

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Feature, FSN Research, Analysis, Service Strategy

Why co-creation is increasingly becoming the secret to successful service delivery design

Innovation through co-creation FSN Research recently undertook a detailed study in partnership with HSO to understand precisely what CSAT...

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Service Strategy

Digitalization & Disruption

Digitalization & Disruption Our industry was on a path towards digital transformation long before the pandemic hit.However, it is...

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Feature, Service Strategy

The Metrics of Customer Success

In this final feature from a recent white paper we published in partnership with FieldAware, we discuss if customer satisfaction metrics are suitable to identify a measure of success in a servitized or customer success-based service model.

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