Understanding the impact of unconscious bias towards a brand
Sarah Brettle, Customer Service Division Director at Ford, explains how companies should be aware of the unconscious bias that may be at play when potential customers consider our brand.
In an age of disruption, how do we meet today’s and tomorrow demands simultaneously?
Sarah Brettle, Ford, discusses how the automotive industry must meet service demands today while planning for tomorrow as it moves from petrol to electric vehicles.
Is infrastructure the biggest barrier to widespread adoption of electric vehicles?
Is infrastructure the biggest barrier to widespread adoption of electric vehicles? The #FSN20 is Field Service News’ annual...
What is the biggest barrier to retention of an engineering workforce?
What is the biggest barrier to retention of an engineering workforce? The #FSN20 is Field Service News’ annual celebration of...
Attracting a new generation into the world of engineering
Attracting a new generation into the world of engineering The #FSN20 is Field Service News’ annual celebration of excellence,...
#FSN20: Sarah Brettle – Building a better future for our customers, our employees and our bottom line
Chris Hird is joined by Sarah Brettle a member of the 2021/2022 #FSN20 our group of leaders and innovators driving the field service sector forward
Working towards inclusivity and diversity within an engineering workforce
Working towards inclusivity and diversity within an engineering workforce The #FSN20 is Field Service News’ annual celebration of...
Syncron to Help Optimize Service Parts Inventory and Enhance Customer Experience Across Sophisticated Dealer Network
Syncron today announced that Ford Motor Company has extended its relationship with Syncron to streamline and optimize the service parts...